About UGC

In simple words, user-generated content (also known as UGC and consumer-generated content) is any type of content created by a consumer or a user who is not an official representative of your brand, but who will share this content on various social media. If you see a post on social media, a review, a video, or other content that tells people about your product and the author is not your employee, it counts as user-generated content.